Location:
New York, NY
Architect:
Kenneth Park Architects
www.kennethpark.com/
Size:
2,000 square feet
Description:
Stratford Engineering assisted Kenneth Park Architects in updating the existing storefront of this Times Square retail shop. The improvements helped to increase the visibility of store in a crowded environment, and to modernize the signage and graphics. Skechers’ new Times Square signage includes a marquee with two main high resolution LED video displays and two illuminated backlit channel letters. In addition to the marquee displays, Skechers added a LED banner display and a LED video blade. The combined LED video system spans more than 700 square feet.